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Job Specification

GRAPHIC ARTIST 1 / PUBLIC INFORMATION OFFICER GRAPHIC ARTIST 1 DEFINITION:

Under the close supervision of a supervisor , designs layouts of simple graphic or printed material including brochures, newsletters, forms, reports, leaflets or books; compose mechanicals; assists in organizing graphic arts projects from conception to completion; may evaluate graphic design for style, arrangement, color, technique, and effect; electronically produce a simple finished product for digital and print publication, display or on-line usage; freehand draw graphic material or lettering for title, backgrounds, or other layouts using traditional media or electronic digitizing drawing tools; operate computerized typesetting equipment; does other related duties as required.

NOTE: The examples of work for this title are for illustrative purposes only. A particular position using this title may not perform all duties listed in this job specification. Conversely, all duties performed on the job may not be listed.

EXAMPLES OF WORK:

Composes mechanicals, designs layouts of simple graphic or printed materials for brochures, newsletters, forms, reports, leaflets or booklets.

Organizes simple graphic arts projects from conception to completion.

Utilizes a variety of typesetting, page layout, graphic, and scanning software operating on multiple computer platforms in the preparation and layout of forms, publications, brochures and other display materials.

Works from copy or digital media to plan and prepare camera-ready copy or electronic files for the traditional or digital publications of forms, charts, diagrams, publications, brochures, etc.

May consult with clients to determine an agreed-upon end product and makes recommendations for proper jobs specifications and design/layout enhancements.

Imports or scans text and graphics for manipulation and placement to create the desired effects.

Participates in developing a product that is compatible with the chosen method/type of publishing/printing process.

Determines measurements for typesetting, develops formats for printed material, style, techniques and medium for graphic arts projects.

Evaluates graphic design for style, arrangement, color, technique, and effect.

May work with programming/technician staff to resolve, develop and implement procedures to maintain file integrity.

Determines format, size and arrangement of forms and researches new and updated software and fonts.

Proofreads material for accuracy and edits written material.

Maintains high-tech equipment, troubleshoots software/hardware problems.

Draws graphic material or lettering for title, backgrounds or other layouts and designs charts and graphs.

Plans layout for color mechanicals and selects paper stock and ink.

Applies appropriate safety procedures and checks working condition of art studio equipment and monitors use of art studio equipment.

Determines and designs exhibits, displays and forms for printer capability and corrects flaws in prints or negatives.

Reviews printer's proofs and blue line proofs.

Checks typesetting, photographic equipment and accessories for working condition.

Sketches the human face and figure for reproduction in posters and other formats.

Designs office forms such as invoices and production sheets.

Assists in developing ideas and selects materials for exhibits, displays, promotions or slide presentations.

Assist on estimating necessary quantity of time, costs, materials, or personnel for accomplishment of assignments or goals.

Determines techniques for photography and makes/produces camera ready copy.

Manipulates/uses drafting equipment such as T square, triangle, compass, or Leroy sets.

Recommends typeface for printed matter.

Manipulates/uses proportion wheel for enlargements.

Waxes/pastes up material or copy for printed products.

Checks working condition of graphic arts equipment, repairs minor malfunctions of equipment and cleans tools and work areas.

Operates graphic reproduction camera and desk top publishing and film processing equipment.

Makes overlays for multicolor processing and selects tint or shade from color matching chart such as Pantone Color Matching System (PMS).

Types, copy and applies press type or other transfer lettering materials.

Sets type and operates computerized typesetting equipment.

Collects photos and cuts for graphics projects.

May consult with outside agencies or individuals about information necessary for job assignments on available graphic services.

May provide technical advice to staff, peers, or management and interviews individuals for needed information.

May be required to inform individuals of procedures necessary for completion of forms or applications.

May consult with vendors or contractors and inform the responsible person or organization of difficulties, accomplishments, plans, or goals.

Will be required to learn how to utilize various types of electronic and/or manual recording and information systems used by the agency, office, or related units.

EDUCATION:

Graduation from an accredited college or university with an Associate's degree in Graphic Designs or Multimedia.

NOTE: Applicants who do not possess an Associate's degree may substitute a postsecondary certificate of completion of a business or vocational course of study in page layout and/or graphic design software with an emphasis on publishing applications.

EXPERIENCE:

One (1) year of experience in work involving graphic arts.

LICENSE:

Appointees will be required to possess a driver's license valid in New Jersey only if the operation of a vehicle, rather than employee mobility, is necessary to perform the essential duties of the position.

KNOWLEDGE AND ABILITIES:

Knowledge of layout, graphic arts and media techniques.

Knowledge of principles of graphic arts design and techniques of copy preparation, composition, layout exhibits, forms design, photography, and procedures of printing.

Knowledge of layout specifications for printing and printing terminology.

Knowledge of aesthetic design and color registration techniques.

Knowledge of graphic arts techniques such as pencil, pen, airbrush, watercolor, show card, tempera, ruling, zipatone, artype, and craft tint processes.

Knowledge of typography, picas and points for printing.

Knowledge of color process printing and principles of color theory.

Knowledge of the types and characteristics of graphic arts equipment.

Knowledge of page layout software and basic printing and publishing terminology.

Knowledge of lettering techniques and their application for applying commercial lettering to layout design.

Knowledge of the following software programs (or types of programs) basic to modern graphic arts/desktop publishing; QuarkXpress; PageMaker; Acrobat; Photoshop; Freehand or Illustrator; FlightCheck or other "pre-flighting" software.

Knowledge of HTML and Web software such as Dreamweaver.

Knowledge of the proper use of various common file formats (PDF, JPEG, TIFF, GIF, WMF, and Encapsulated Post Script) is also an important skill.

Knowledge of the elements which make effective exhibits or displays and advertising techniques.

Knowledge of limitations and capabilities of printing equipment.

Knowledge of advantages, disadvantages, potentials, and limitations of art materials, media, and processes.

Knowledge of types and weights of paper stock.

Knowledge of types of printing ink and multicolor processing techniques.

Knowledge of procedures for cleaning tools and work area.

Knowledge of proofreading symbols with the ability to compare written, printed or numerical material for accuracy.

Knowledge of Standard English grammar; for example, syntax, punctuation, verb agreement, or tense.

Knowledge of techniques for trimming and mounting artwork or photographs.

Knowledge of desktop publishing software graphic arts software or paint and drawing hardware/software tools.

Knowledge of commercial printing plant operations.

Knowledge of bookbinding equipment for brochures, pamphlets, books, and other printed material

Knowledge of types of graphics software packages.

Knowledge of postal service specifications for placement of wording on envelopes, postcards or other mailed, printed materials.

Knowledge of characteristics and uses of various types of film.

Knowledge of established safety procedures and guidelines.

Knowledge of bookbinding techniques.

Knowledge of techniques and chemicals used for film processing.

Knowledge of drafting instruments and operate graphic arts equipment.

Knowledge of basic principles, capabilities and operation of computer systems with skill in operating a computer with common business and graphics software.

Ability to use layout equipment and tools to make precise measurements for graphic designs.

Ability to plan graphic arts projects, to follow written orders, directions, or plans.

Ability to produce finished artwork in varied media including pencil, ink, charcoal, oil, gouache, acrylic, watercolor or tempera.

Ability to perceive color differences and to match tints or shades through color matching chart such as Pantone Color Matching System (PMS).

Ability to use a proportion wheel.

Ability to produce artwork from verbal description of requirements.

Ability to interpret job specifications.

Ability to select graphics that communicate conception or idea to target audience.

Ability to prepare files for imaging.

Ability to identify software/hardware problems associated with the creation and production of text and graphics.

Ability to apply lettering techniques to art projects and design charts or graphs from raw data.

Ability to operate desk top publishing equipment and graphic reproduction camera.

Ability to establish goals and set priorities.

Ability to operate computerized and manual typesetting systems.

Ability to determine leading for forms.

Ability to design graphics using computer software.

Ability to review blue line proofs, edit rough or final copy for form, accuracy, and clarity.

Ability to visualize spatial relationships.

Ability to comprehend, interpret, and evaluate relevant information from various types of source materials.

Ability to convey information in a written format and to communicate orally.

Ability to collect data through questioning.

Ability to correct flaws in prints and negatives using air brushing, retouching, or dodging techniques.

Ability to evaluate media equipment for quality, performance, replacement, or modification.

Ability to produce clear, sharp photographs.

Ability to read, write, speak, understand and communicate in English sufficiently to perform the duties of this position. American Sign Language or Braille may also be considered as acceptable forms of communication.

Persons with mental or physical disabilities are eligible if they can perform the essential functions of the job with or without reasonable accommodation. If the accommodation cannot be made because it would cause the employer undue hardship, such persons may not be eligible.

CODE: 54593 1/20/2018

PUBLIC INFORMATION OFFICER

DEFINITION:

Under direction, plans, directs, and performs work involved in thecollection, preparation, and dissemination of information regarding the plans, goals, programs, and achievements of the agency or jurisdiction through newspaper, radio, television, flyers, periodicals, and other media; furnishes advice and consultation to management concerning the information needs of the public; does other related duties.

EXAMPLES OF WORK:

Determines the objectives of the informational program and the methods by which they will be put into effect in terms of available resources and agency priorities; plans media coverage and methods to present the desired information to the public.

Plans public information programs and disseminates information to inform the public or affected groups about the work of the agency.

Writes, edits, or oversees the writing and editing of copy; reviews and evaluates for policy and content; styles informational and promotional materials such as press releases, publications, radio and television programs, and photographs; assesses the value and effectiveness of written material in achieving agency's information and program objectives.

Incorporates the basic philosophy of management in speeches and in other written or printed material; interprets facts as presented.

May arrange and direct press conferences, radio, or television interviews of management officials.

May conduct information programs to inform employees of activities, agency performance, and of applicable administrative decisions.

Establishes and maintains liaison and cooperative working relationships with media representatives and with interested public, private, and volunteer groups to ensure understanding of the agency's programs and to create and maintain a favorable public image.

May supervise technical assistants and other employees; may be responsible for effectively recommending the hiring, firing, promoting, demoting, and/or disciplining of employees.

Selects appropriate subject matter; collects data relating to issues from varied sources, draws reasonable unbiased conclusions, and utilizes facts pertinent to specific cases to prepare clear, concise, and informative articles and news releases for publication.

May arrange for, and/or conduct meeting and public contact programs to familiarize residents, community groups, business concerns, nonprofit organizations, and other government agencies with the activities of the agency; may select speakers for public meetings.

May conduct or oversee public surveys and other information gathering activities designed to identify public or consumer interests, attitudes, and habits.

Will be required to learn how to utilize various types of electronic and/or manual recording and information systems used by the agency, office, or related units.

REQUIREMENTS:

NOTE: Applicants must meet one of the following or a combination of both experience and education. Thirty (30) semester hour credits are equal to one (1) year of relevant experience.

Seven (7) years of professional experience in work involving the dissemination of information in the field of news media, public relations, publicity, and/or advertising.

Possession of a bachelor's degree from an accredited college or university; and three (3) years of the above-mentioned professional experience.

NOTE: "Professional experience" refers to work that is creative, analytical, evaluative, and interpretive; requires a range and depth of specialized knowledge of the profession's principles, concepts, theories, and practices; and is performed with the authority to act according to one's own judgment and make accurate and informed decisions.

LICENSE:

Appointee will be required to possess a driver's license valid in New Jersey only if the operation of a vehicle, rather than employee mobility, is necessary to perform the essential duties of the position.

KNOWLEDGE AND ABILITIES:

Knowledge of the principles and techniques involved with the use of varied modern media.

Knowledge of objectives of public information programs.

Knowledge of the surveys, techniques and other information gathering processes to determine the attitudes and reactions to agency programs.

Knowledge of the procedures involved to collect, analyze, and interpret complex, factual data.

Ability to arrange and/or conduct information programs, interviews, press conference, surveys, and other programs utilized to disseminate public information.

Ability to utilize communication and media for the dissemination of information.

Ability to evaluate the public information potential of written materials, illustrations, photographs, and television.

Ability to gather, analyze, and interpret information on a variety of subjects relevant to agency operations.

Ability to analyze, select, and present information in a suitable form for presentation and use by varied public information media.

Ability to plan, organize, and direct various public information programs.

Ability to establish liaison and maintain cooperative working relationships with representatives of the press, radio, television, public official, community groups, and officials.

Ability to organize assignments and coordinate various activities and the individuals involved in committee operations.

Ability to analyze and interpret basic law, relations, policies, and standards and apply them to specific situations.

Ability to utilize the English language with the skill and discrimination necessary to prepare written material that is understandable to individuals with varied educational levels, occupational interests, and backgrounds.

Ability to effectively write and edit brochures, bulletins, and other publications relating to agency activities.

Ability to review and edit written material, correct, proof, and select illustrations.

Ability to maintain records and files.

Ability to learn how to utilize various types of electronic and/or manual recording and information systems used by the agency, office, or related units.

Ability to read, write, speak, understand, and communicate in English sufficiently to perform the duties of this position. American Sign Language or Braille may also be considered as acceptable forms of communication.

CODE: 02927 1 2/4/2008 DUAL TITLE CODE: 06306